Account Management
We Maximize Your Ecommerce Budget so You Get the Most ROI
Millions of people buy on e-commerce websites (like; Amazon, Flipkart, Myntra, etc.). You need a competitive advantage. What you don’t want is to waste money selling on eCommerce portals while your products are buried and no one is buying. What you don’t know is how to be a part of it. How do you get started? How do you distinguish your product or service? How do you not get lost in a crowded e-commerce marketplace?
Our experienced team of eCommerce experts helps you form a custom strategy to maximize your budget. Working with an eCommerce marketing agency with proven results is essential to getting the most return on investment (ROI) for your marketing for eCommerce portals.
Product Listing Optimization
We Enhance Your Store’s Product Descriptions and Images
From beginning to end, we do it all to boost your organic rankings and sales. Many product listings aren’t optimized correctly, leaving a lot of potential revenue on the table. Our eCommerce experts make sure you’re reaching maximum ROI from the very beginning. Our marketing agency:
- Optimizes your images and content.
- Ensures your product is featured in the proper category.
- Within that category, we perform keyword research to identify which words or phrases to focus on that are most profitable and will drive the most organic rankings.
- It provides you with relevant descriptions to increase conversion rates.
- Work within character limit to maximize your titles with proper keywords and language that turns clicks into purchases.
- Ensures your photos are high-level, professional images that are sized correctly displayed well and framed accordingly to boost sales through your marketing efforts.
Pricing Strategy & Testing
One of the most critical steps for a successful seller on e-commerce portals is using the right pricing strategies to increase your rankings, conversions, and revenue. Our marketing agency analyses many variables when listing a new product. Our marketing services for e-commerce include extensive competitor analysis to find the best price for your product. We perform an e-commerce audit, examining your product costs and thoroughly outlining the e-commerce portal’s fees so you have a complete understanding of what you’re facing. As your eCommerce agency, we’ll use this audit to determine whether or not you’re going to be profitable on eCommerce portals before you even spend a penny. We audit your eCommerce campaign with integrity. We fully set expectations for your marketing before proceeding with your campaign so you don’t risk any wasted spending.
What you don’t want to do is often change your product prices. That can negatively impact your product listing optimization. You’re much better off offering coupon codes for compelling discounts. The cheapest price is rarely the best price and neither is the highest price. As an experienced marketing agency, we work with you to find that happy medium, a sweet spot that drives sales and increases profit margins. We work closely with clients to prepare a sales strategy that includes various advertising campaigns, such as:
- Automated and manual campaigns for sponsored product listings
- Buy One Get One (BOGO) promotions
- Percentage-off coupon promotions
- Several other campaigns proprietary to thrive customized based on each client’s unique needs.
Catalog Organization
We Ensure You’re Maximizing Your Product Detail Page
If you already have a catalog established, we’ll evaluate the categories you’re in, look at the parent-child variations and make sure they’re properly organized and optimized. Variations are sets of products related to one another. Quality variation relationship listings help buyers compare and select products based on different attributes, such as color or size, from options on a product detail page.
The catalog relates to the brand. If you’re building a brand on e-commerce portals, an entire catalog of goods shows up for your company. You want to ensure people are taken to your branded area if you’re pushing a brand on eCommerce portals. We help you run sponsored brand advertisements as opposed to sponsored product ads.
Brand Registry
We Take Clients to the Next Level with Enhanced Brand Content
To register a brand on e-commerce portals you must have a trademark. As part of our marketing services, we help clients apply for a trademark and then register a brand. The brand registry gives sellers greater control over their product listings. You also gain powerful search tools, helping you find content in different stores. The brand registry can take sellers to the next level, in part, because it allows you to utilize Enhanced Brand Content.
Our e-commerce branding consultants help clients maximize their Amazon EBC efforts. Amazon EBC, commonly referred to as the A+ tool, allows brand owners to change product descriptions of branded Amazon Standard Identification Numbers (ASINs). Adding EBC Amazon to product detail pages can help increase traffic, conversion rates, and sales.
As your trusted eCommerce agency, we will work to ensure no competitor is infringing on your copyrights and illegally selling your products. We have a system that can monitor and send automated removal requests — escalating to legal action — to ensure Buy Box leech removals. This helps protect you against leech scams to protect your store, your products, and your brand.
Suspension Appeal
Our Experts Have You Selling Again In No Time
A suspended account can bring your entire business to a halt. If you’ve received a suspension notice, we can help. Our experienced team guides you through the process of a suspension appeal. Our experts can talk to portal’s representatives on your behalf, provide proper documentation, fix the problem that caused you to get suspended, and — if necessary — we have legal resources we can bring into play to accelerate your suspension appeal to the next level.
Most importantly, however, we can help you avoid a suspension at all by teaching you best practices so your business always flourishes.
Ecommerce Management & Marketing Services
Looking for an Ecommerce Management & Marketing Agency that’s Primed to Deliver?
Ecommerce SEO
As a full-service eCommerce SEO team, we get your eCommerce business up and running quickly on e-commerce portals. We guide you step by step, from seller setup to raising your ranking and increasing your conversions. Along the way, we take care of every detail: e-commerce account audit, competitor analysis, keyword research, and optimized descriptions that are clear and concise.
Ecommerce Advertising/PPC
eCommerce portals aren’t a secret. Instead, it’s a flooded marketplace for sellers. That means you often have to pay to play. Top sellers utilize PPC campaigns and strategies to distinguish themselves. Our e-commerce advertising experts put you in the game by providing sponsored products management, sponsored brands management, product display ads, video ads, Vendor Central management, and advertising management.
eCommerce Storefront & Branding
Ecommerce portals established a separate section to highlight small businesses. Our e-commerce experts are experienced at setting up and designing an eye-catching Storefront and positioning your products for maximum exposure through Enhanced Brand Content. We enhance your product detail page with A+ content, including high-quality images and EBC design and development to increase sales.
Reporting & Analytics
We keep every client updated on their business and our involvement with thorough data analytics. We provide clients with monthly organic and advertising reports that show spend, return on ad spend (ROAS), advertising cost of sales (ACoS), and complete pay-per-click (PPC) data. Marketing for e-commerce clients also receives monthly business reports that detail items per sale, sales over time, reviews, customer satisfaction, and listing optimization.
